I get to play with words, pictures and concepts every day, and I get to collaborate with super smart people to promote higher education and especially the University of Redlands. Things get a little crazy sometimes, with lots of priorities and ideas flying around. I work to simplify the complicated and creatively bring order out of chaos—an effort that brings meaning and even sacred purpose to my life.
Some of my key responsibilities:
- Strategize and collaborate with teammates in marketing, media relations, social media, editorial and web to build awareness and enhance the University’s reputation via integrated communications channels.
- Partner with schools and departments to help achieve marketing, recruitment and advancement goals.
- Provide stewardship for the visual identity and consistent expression of the Redlands brand in major communications channels, ensuring that efforts reflect the mission and vision of the University.
- Oversee creative priorities and staff, including freelance designers, photographers and videographers, agencies and printers.
On a personal level, I love to hang out with my husband, travel, play with my dogs, read novels, sort out life by writing about it, binge-watch shows on Netflix, and learn about God.